Section

Contextual Design

Events

At events, we always try to be as digital as we possibly can and rarely use traditional marketing. We always prefer digital screens over backdrops and roll-ups.

Signs and display

When it comes to signboards, keep a clean and simple look. Always use our own font and logo.

Contextual Design

Our conference rooms highlight our passion for environmental awareness, both regarding interior design and other choice of materials. On top of each conference table lays our Brand Book. 

Office

Our sustainability focus should always reflect in our choice of interior design and other office supplies. For us, environmental awareness is a guiding principle in everything we do, meaning that we have no disposable items and always recycle at our offices.

Avoid offering chocolates or cookies etc with palm oil, or bottled water.

Carpet recommendations

Choose a carpet by following any of the grey colours in our colour palette. Carpets with a low profile is ideal for our office environments. A short pile also provides easier movement for an office chair on wheels and better accommodation for heavy office furniture and equipment.

Wallpaper recommendations

Our wallpaper “Factory Window” gives our office walls a beautiful depth and a lush view. Should you have a smaller conference room, you can use framed photographs of the wallpaper instead.

You can order this wallpaper by contacting the Global Brand Manager.

Clothing

Our clothes are functional, modern and quality-made. They convey an emotion of a knowledge-intensive organization that works for the future. Our logo is always clear and visible on the left side of our clothing, close to the heart. Please use these colours of clothing.

Polo shirts

Short sleeve and long sleeve

Vehicles

Examples of how our vehicles should look within the graphic profile.

Containers, pipes etc

When you have to paint/spray the logo (for example on containers, pipes) onto materials (i.e. at terminals), use Gloss Level 5, traditional semi-gloss, 50 units at 60 degrees angle.